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Employee handbook

2019

Vacasa wanted to create an on-boarding experience for new employees to surprise, delight, and get new hires the tools and information they need. I designed a cohesive package,  5 x 7" book, and merchandise to be distributed to all new employees. I pitched the tertiary color palette, however the stakeholders opter for the primary midnight and yellow hero palette. The  The illustrations explore organic shapes, playful imagery, and light-hearted emotion.


Publication design: Sita Fidler; Illustration: Sita Fidler, David DaCosta
Mark